Smith & DictioninSmith & DictionBranding 41 WestBringing the behind-the-scenes weirdos to center stage.5 min read·Mar 11, 2024----
Smith & DictioninSmith & DictionTrust the ProcessThe Smith & Diction Identity Process10 min read·Jan 23, 2024--4--4
Smith & DictioninSmith & Diction2023 S&D Greatest HitsThe year 2023 sounds like the beginning of every apocalyptic sci-fi movie. And while this year deff had the vibes of an apocalyptic sci-fi…17 min read·Dec 20, 2023----
Smith & DictioninSmith & DictionBranding perplexity.aiCreating an invisible brand.9 min read·Aug 17, 2023--10--10
Smith & DictioninSmith & DictionTo sprint or not to sprint.Thoughts on a controversial branding offering.15 min read·Aug 7, 2023--1--1
Smith & DictioninSmith & DictionBranding Glitter — Your friendly block cleaning service.Philly has a bit of a reputation for being trashy. Glitter wants to change that.11 min read·Mar 23, 2023--2--2
Smith & DictioninSmith & DictionTriple Bottom BrewingA new identity & can design system for Philly’s first and only fair chance brewery. Buckle up–it’s a long one.13 min read·Dec 7, 2022--1--1
Smith & DictioninSmith & DictionParadigm Gallery & StudioHelping out some friends who are doing cool stuff7 min read·Nov 29, 2022--2--2
Smith & DictioninSmith & DictionBottling PotionsSmall batch skincare branding and packaging for Sabbatical Beauty14 min read·Nov 25, 2022----
Smith & DictioninSmith & DictionCàphê RoastersHonoring heritage and passion with color and concept.12 min read·Aug 1, 2022--1--1