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Smith & Diction
Smith & Diction

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2 days ago

Branding Glitter — Your friendly block cleaning service.

Philly has a bit of a reputation for being trashy. Glitter wants to change that. —

Design

11 min read

Branding Glitter — Your friendly block cleaning service.
Branding Glitter — Your friendly block cleaning service.
Design

11 min read


Dec 7, 2022

Triple Bottom Brewing

A new identity & can design system for Philly’s first and only fair chance brewery. Buckle up–it’s a long one. — When Triple Bottom came to us, they weren’t looking for a rebrand. Their primary ask was for us to redesign their beer can system. They release new brews all the time, and for each one, they commission original artwork from an illustrator or artist. …

Branding

13 min read

Triple Bottom Brewing
Triple Bottom Brewing
Branding

13 min read


Published in Smith & Diction

·Nov 29, 2022

Paradigm Gallery & Studio

Helping out some friends who are doing cool stuff — The year is 2010, I’m a senior in college. I’m awful at design but I think I’m untouchable. Every Friday and Saturday night I drive myself into Philly listening to Taking Back Sunday getting amped up to go to some art shows. …

Fundraising

7 min read

Paradigm Gallery & Studio
Paradigm Gallery & Studio
Fundraising

7 min read


Published in Smith & Diction

·Nov 25, 2022

Bottling Potions

Small batch skincare branding and packaging for Sabbatical Beauty — Chara’s First Case Study For seven years now, Mike has written all of our Smith & Diction case studies. Yes, technically I (I being Chara. It’s me, Hi) am the copywriter around here, but back when we started this company, I was holding down a full-time gig on the side, so I only had…

Branding

14 min read

Bottling Potions
Bottling Potions
Branding

14 min read


Published in Smith & Diction

·Aug 1, 2022

Càphê Roasters

Honoring heritage and passion with color and concept. — You know when you’re like, “Man, I just want to work for good people.” Thu & Raymond over at Càphê are the definition of good people, and this project is a testament to the notion that great work comes from great relationships. Their passion and dedication to their values and…

Branding

12 min read

Càphê Roasters
Càphê Roasters
Branding

12 min read


Published in Smith & Diction

·Jul 18, 2022

Rockin the Suburbs.

REPUBLISHED: I’m reposting this case study because we actually got a ton of stuff made. Whenever we do a brand concept we usually present a bunch of ideas and if the client makes just one of them we’re happy–but this client went all in: Letterpressed business cards and letterhead, carpenter…

Branding

8 min read

Rockin the Suburbs.
Rockin the Suburbs.
Branding

8 min read


Published in Smith & Diction

·Jan 5, 2022

Part I—Easy, breezy, beautiful websites.

Redesigning the Rail Park site to be everything to everyone. — Hello and welcome to Part I of my Rail Park ramblings. If you came here to read about the branding side of this project and learn about the evolution of logos and typography over the past few years, then GET THE HELL OUT OF HERE! STOP LOOKING. THIS ISN’T FOR…

Web Design

8 min read

Part I—Easy, breezy, beautiful websites.
Part I—Easy, breezy, beautiful websites.
Web Design

8 min read


Published in Smith & Diction

·Jan 5, 2022

Part II—Six years of blood, sweat, and tears.

Creating an ever-evolving visual identity for the Rail Park. — It’s been a long time since I wrote the original Rail Park case study. Almost six years to be exact, and a lot has happened since then. A game show host became our president, a pandemic ruined almost every aspect of life as we know it, a bunch of idiots…

Non Profit Organization

16 min read

Part II—Six years of blood, sweat, and tears.
Part II—Six years of blood, sweat, and tears.
Non Profit Organization

16 min read


Published in Smith & Diction

·Sep 14, 2021

Working for Exposure

A new visual identity for a storytelling company. — This project started where all great things start—my twitter DMs. I fully expect anyone that follows me on twitter to completely hate me, so this was a pleasant surprise. Luke Beard and I have followed each other since who knows when and have always joked back and forth about working…

Branding

9 min read

Working for Exposure
Working for Exposure
Branding

9 min read


Published in Smith & Diction

·Jun 14, 2021

An announcement that has been a long time coming.

Today, Chara is joining Smith & Diction full time! — Some folks already knew this, but Chara has had a full time job outside of S&D since we started the business. She’s the reason we could build a studio that we truly believed in with a client list of people we trust. We never had to sacrifice design quality to…

Design Studio

3 min read

An announcement that has been a long time coming.
An announcement that has been a long time coming.
Design Studio

3 min read

Smith & Diction

Smith & Diction

868 Followers

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